Hey everyone. Happy Friday! I hope you've all had a great week. Here are 5 things I'd like to share with you today:
This month I'm learning all about trends, virality and what exactly makes messages spread. I flew through my first book of the month (The Tipping Point by Malcolm Gladwell) in under 2 weeks. Packed full of real-world examples, case studies and in-depth research, it excellently demonstrates how simple little things can make a big difference to how messages spread throughout society. The second book I've just started is Contagious by Jonah Berger. A slightly more modern take on Gladwell's book, Berger focuses more on how companies and organisations build word of mouth in the digital age. Have you read either of these books? Would love to hear your thoughts on them!
Disney are building robots. Yep, you read the right. And not those awful animatronic cartoon characters you see in the parks. Backflipping, high flying, super cool STUNT ROBOTS. "Stuntronics are autonomous, self-correcting aerial performers that make on-the-go corrections to nail high-flying stunts every time.". They are basically robotic stuntpeople (not a job I expected to be replaced with by machines any time soon). Pretty impressive!
“Don't let someone who gave up on their dreams talk you out of going after yours.” - Zig Ziglar
A few months ago, Jackson Cunningham was banned for life from using Airbnb. They informed him that the decision was irreversible, that they were not obligated to provide an explanation for the action taken against his account and that they wouldn't reply to any messages from him either. The only problem was - he had no idea why. It's a fascinating story and leaves you wondering the same things as he does.. "We’re becoming increasingly dependent on a handful of major tech giants to get through our basic daily routine. Imagine waking up one day and no longer being able to check your Gmail, buy things on Amazon, or book an Uber. It all feels very 1984." You can read the whole post here.
We threw a 90s themed party in the office last night and I'm still buzzing from the excellent playlist that we put together for it. Here's a 90s classic for you!